I share my experiences in leading webinar campaigns end-to-end. I share my experience-led expertise on the best practices for webinar success.
Best Practices for Communicating Layoffs
I talk about the best practices for communicating layoffs. I talk about the common pitfalls to avoid, and suggest a few precautions to do it with least friction. I conclude with a template of prerequisites for layoff communication.
5 Public Policy problems in an Intangible Economy
I talk about the 5 public policy problems that will arise in an Intangible economy.
Finding Purpose Beyond Work
“What do you do?” How many of us simply announce our profession in response to this question? Work is so central to our identity in the world today that this seems natural. If you identify yourself closely with your work, that’s great. But, for many people, work is simply a means to pay their bills.... Continue Reading →
Is Any Publicity Really Good Publicity?
Marketing is a fine art and inexact science
How re-imagining past shapes your strategic narrative
I talk about the importance of creating a strategic narrative that stands the test of time. Many opportunities to chalk a new path are lost due to a narrow, fixated perspective of the past. The past needs to be infused with a fresh meaning for a new future to manifest. The strategic narrative is the prism businesses use to impose continuity upon its actions throughout its trajectory. It’s a north star that stays relevant amid changing market conditions and technology landscape.
Why Firms Are Important
I explore why firms continue to be important in the gig era. Many ask: Why hire employees when you can get the work done by vendors? I respond: If this were such a cost-effective way of getting quality work done, why isn’t this more widespread? I borrow from Ronald Coase’s “The Nature of the Firm” to seek answers.
What I Learned from Peter Drucker
I write about Peter Drucker's ideas that influenced me the most. I begin with his idea that people learn either by reading or listening (and seldom both).
Musings by Madhav 