Executive Ghostwriting Service

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Transform Your Technical Expertise Into Market Authority

You’re a battle-tested IT leader, founder, or strategist. You’ve led teams, shipped products, shaped roadmaps, and watched the industry evolve. Your insights are real, nuanced, and earned.

But between back-to-back meetings and firefighting the business, your best ideas stay stuck in your head.

That’s where I come in.


What I Do

I help IT leaders, startup founders, and senior executives transform their industry experience into thought leadership authority. With thought leadership that sounds like you and drives real business outcomes.


Why My Experience Matters

  • 10+ years leading marketing and communication strategies across mid-sized IT companies
  • Proven ghostwriter for CEOs, founders, and CXOs—for press, investor decks, keynote speeches, and social media
  • Technical depth meets clarity: I translate complex ideas into audience-friendly insights without losing the nuance
  • Cross-disciplinary perspective: My background in history, politics, philosophy, and public policy adds depth and context to your technical expertise
  • Want a sample? Check out my weekly newsletter, Elephant in the Room, for a flavor of how I think and write.

Is This You?

  • You scroll through LinkedIn and think, “That’s not how it works in real life.”
  • You’ve led teams, made tough calls, and know how the industry really works.
  • Your marketing team nudges you to “build your brand”. But you never have time.

You know that your voice could cut through the fluff out there. But writing is time-consuming, and translating your raw ideas into compelling stories feels like another job.

Let me do it for you.


Why This Matters More Than Ever

The window for authentic leadership voices is closing fast:

  • Market consolidation means differentiation through thought leadership is becoming critical for survival
  • AI automation makes authentic human perspective more valuable, not less
  • Post-pandemic communication has shifted toward direct, unfiltered leadership voices
  • Talent wars mean top performers choose leaders they respect and follow, not just companies with good benefits

A strong leadership voice helps you:

  • Raise your company’s visibility in a consolidating market
  • Attract A-tier talent who align with your vision
  • Build investor and customer confidence during uncertain times
  • Create feedback loops that inform product strategy
  • Capture market mindshare before your competitors do

Why You Haven’t Prioritized It Yet

❌ “We already use traditional PR.”

✅ Reality: Traditional PR is slow, sanitized, and impersonal. In today’s world, people want to hear from you. The modern leader communicates directly—fast, honest, and human. That’s what earns trust.

❌ “We’re already seeing strong lead flow.”

✅ Reality: Branding isn’t just about lead generation. It’s about long-term differentiation. Founders with a clear personal brand often outperform company channels in reach and engagement. Your story is your moat.

❌ “Branding feels like fluff.”

✅ Reality: A strong personal brand helps you escape the pricing trap. When prospects connect with your story and values, they stop haggling over price and start buying into your vision.

❌ “I don’t want to be internet famous.”

✅ Reality: This isn’t about fleeting fame. It’s about credibility, community, and crisis resilience. When the chips are down, your audience gives you the benefit of the doubt, if you’ve earned their trust over time.


What You’ll Get

Here’s what our partnership includes:

Your Narrative, Sharpened
We’ll work together to develop a messaging framework rooted in your experience and voice—not generic business speak.

Long-form Thought Leadership
Articles, blogs, or newsletters that go deep into your take on issues that matter to your industry and business goals.

Platform-Optimized Content
Content tailored for LinkedIn, X, and other relevant platforms, plus adapted into threads, infographics, and video scripts that amplify your reach.

Consistent Presence, Zero Stress
An annual content calendar aligned with your business priorities—hiring cycles, product launches, fundraising—without adding to your plate.

End-to-End Strategy
Every piece serves a business purpose: building authority for funding rounds, attracting talent, establishing partnerships, or creating new market categories.


How It Works

Discovery Phase (Week 1-2):

  • Deep-dive interviews to capture your voice, experience, and business goals
  • Competitive landscape analysis
  • Content strategy and calendar development

Production Phase (Ongoing):

  • Weekly 30-minute calls to capture your latest thinking
  • Draft review cycles with your input and approval
  • Publishing and distribution across your chosen platforms

Measurement:

Quarterly strategy reviews and adjustments
Monthly reports on reach, engagement, and business impact


Let’s Build Your Thought Leadership Brand

Your voice is your most underutilized business asset.

Let’s turn it into your competitive edge.

Ready to get started?

📧 Drop me a note at madhavhere [at] gmail.com 

Let’s build a personal brand that works as hard as you do.

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