How to write a Marketing Email?

I share my experiences in email copywriting. I offer tips on how to write a marketing email that educates, persuades and converts a prospect.

14 Feb 2025 0

Email best practices for Internal Communications

I write about the email best practices for Internal Communications. I argue why internal emails need to be written visually. And why they cannot follow the conventional storytelling format.

7 Feb 2025 0

5 Public Policy problems in an Intangible Economy

I talk about the 5 public policy problems that will arise in an Intangible economy.

31 Jan 2025 0

Book Review of “We, the Citizens”

I review the book, “We, The People”. This is an audacious attempt to simplify complex public policy topics in a comic book format.

24 Jan 2025 0

Why GenAI will not replace Human Writers

I argue why GenAI cannot replace human writers. GenAI is not magic, it’s a probabilistic sequence predictor. It is trained on data to predict what is most likely to follow a set of words (prompt). In contrast, human writing is thinking on paper.

17 Jan 2025 0

Finding Purpose Beyond Work

“What do you do?” How many of us simply announce our profession in response to this question? Work is so central to our identity in the world today that this seems natural. If you identify yourself closely with your work, that’s great. But, for many people, work is simply a means to pay their bills.... Continue Reading →

10 Jan 2025 0

Art vs Artist

Years ago, I finally met a writer I only knew by his works. His writing oozed satire, irreverence, and iconoclasm. His personality reflected warmth, kindness, and thoughtfulness. The contrast between his writing and social self couldn’t have been sharper. In his magnum opus, “The Story of Philosophy”, Will Durant chronicles the lives of philosophers alongside... Continue Reading →

4 Jan 2025 0