“Amateurs sit and wait for inspiration, the rest of us just get up and go to work.” ― Stephen King, On Writing: A Memoir of the Craft Write a newsletter every week: that was my new year resolution for 2024. When I wrote my first newsletter on Jan 6th, 2024, I didn’t know if I... Continue Reading →
Using Deadly Laws as a Proxy for Social Change
I argue why deadly laws cannot be a proxy for social change.
Is Any Publicity Really Good Publicity?
Marketing is a fine art and inexact science
How Elite Imitation Affects Public Policy
In a previous newsletter on marketing fallacies, I argued how we’re prone to the Apex Fallacy the most. It’s widespread because some companies do indeed beat the conventional wisdom and win big. We see it unfolding right in front of us. And, we risk being seen as too soft when we appear skeptical about its... Continue Reading →